How We Can Help
Currently, there are a handful of major factors that search engines look for when ranking a site. Things such as relevant keywords in the title and content, proper use of headlines, and well-optimized pages that match what the customer is looking for are all aspects of a site that need to be taken into consideration.
Targeted offers that encourage customers to interact with them (known as landing pages), as well as a streamlined, easy-to-use checkout system propel the customer to take action toward completing a sign up or a sale – all which act like “blips” on a search engine’s radar – telling it “this site was relevant to a customer – they found what they were looking for.”
Multiply this experience times hundreds or thousands of customers, and each “blip” gives the search engine yet another great reason to rank your site higher, thus causing a ripple-effect that brings you more customers that in turn have more relevant and positive experiences with your site.